Motorsports
Each week NASCAR drivers race around speedways in excess of 190 mph in front of millions of fans and racing loyalists.
There is no better sport that highlights the engineering of speed matched with the most technical protection systems that keep drivers and fans safe and sound.
Joey Logano, formerly of Joe Gibbs Racing is one of the most recognized NASCAR drivers. As such we invited him to a high-end public safety video shoot in hopes that he would encourage others to drive safely.
We used our connections to ask Joey to help us spread the word for the National Fallen Fire Fighter Foundation and to talk about the importance of seat belts and restraining systems for first responders such as Fire Fighters and Paramedics.